Obrigado por se inscrever para receber atualizações do Blog WSI

Future of Marketing & AI

Top Digital Marketing Trends for 2026: What Businesses Need to Know

Dezembro 14, 2025 | 8 minutes to read

The rules of digital marketing are being rewritten in real time. As 2026 begins, AI is no longer an experiment—it’s the engine behind personalization, automation, and smarter search. Consumer behavior is evolving faster than ever, and the strategies that worked last year may already be outdated. At WSI, we cut through the hype to spotlight what really drives growth. These five trends aren’t just industry buzz—they’re essential shifts every business needs to integrate for stronger visibility, deeper trust, and measurable results.

Email Marketing

Smarter Email Campaigns: Send Less, Convert More with Strategy

Dezembro 12, 2025 | 10 minutes to read

Are your email campaigns burning out your audience—and your team—without delivering real ROI? If your strategy still relies on “send more, sell more,” it’s time to shift gears. Today’s inboxes are crowded, audiences are savvier, and AI is reshaping how we connect. This guide breaks down how to craft high-impact email campaigns that convert with fewer sends—through smarter segmentation, data-driven automation, AI-enhanced timing, and strategic list hygiene. Whether you're a marketing leader chasing better performance or a business owner focused on outcomes, this is your blueprint for transforming email from noisy to necessary.